TikTok Dominates Social Media Engagement: 5 Takeaways from the 2023 Benchmark Report

Social media has become an integral part of our daily lives, but it’s not as effective as it used to be for brands. According to the latest social media engagement rate benchmark report, social media platforms like Instagram, Facebook, and Twitter have seen a decline in organic engagement rates, posting frequency, and holiday hashtags. However, there is one platform that has bucked this trend and continues to dominate the market with exceptional engagement rates – TikTok.

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Maximizing the Benefits of Social Media Marketing

Social media marketing is a powerful tool for businesses of all sizes. With over 4.2 billion social media users worldwide, social media provides businesses with a unique opportunity to reach a large and engaged audience. However, simply having a social media presence is not enough to achieve success. In this article, we will explore some effective strategies for maximizing the benefits of social media marketing.

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Meta Verified: A Controversial New Subscription Bundle for Instagram and Facebook Users

Mark Zuckerberg, the CEO of Meta (formerly Facebook), recently announced the launch of a new subscription bundle called “Meta Verified” for Instagram and Facebook users. The bundle includes features like a verified badge, proactive account protection, account support, and increased visibility and reach. The company plans to test the offering in Australia and New Zealand and hopes to bring it to the rest of the world soon.

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The Fundamentals of Social Media Marketing: A Beginner’s Guide

Social media marketing has become an essential component of any modern marketing strategy. With billions of users on platforms like Facebook, Twitter, and Instagram, businesses of all sizes have the opportunity to connect with customers and grow their brand in new and innovative ways. But for those new to social media marketing, it can be overwhelming to know where to start.

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Facebook Brings Down 2 Billion Phony Accounts

Facebook brings down 2.2 billion phony accounts during January and March

Facebook brings down 2.2 billion phony accounts during January and March, a record high for the organization.

That number is just a little less than the 2.38 billion month to month active clients Facebook has in the world. For comparison, Facebook (FB) disabled 1.2 billion phony accounts in the past quarter and 694 million among October and December 2017. The new numbers were published Thursday in the organization’s third Community Standards report. Facebook will start releasing this report quarterly beginning one year from now, as opposed to two times per year, and begin the inclusion of Instagram reports.

The organization said it gauged 25 of each 10,000 content views, for example, viewing a video or looking at a photograph, on Facebook were of things that abused its content guidelines. Somewhere in the range of 11 and 14 of each 10,000 content views violated its nudity and sexual content rules. Facebook likewise shared out of the blue its endeavors to take action against illicit offers of guns and illegal drugs on its website.

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Why Twitter Has Become Second In Social Media


What is Twitter? To individuals who use it everyday, the inquiry is just as bizarre as asking “What is talking?” But to individuals who don’t utilize it, the inquiry is tricky to reply. It’s additionally hard, obviously, if you’re Twitter.

The social media organization will report its quarterly income later today. More than any dollar sum, shareholders will watch nearly for indications of life among Twitter’s clients more sign-ups, more visits, more tweets. At the point when Twitter last reported its monetary results in October, development in client numbers and action had been drowsy, prompting an enormous drop in Twitter’s share cost and much reviling of Twitter CEO Dick Costolo. From that point forward, Twitter has revealed a few new peculiarities went for making the administration additionally welcoming and easy to understand. At the same time suppose it is possible that the very gimmicks that make the administration more agreeable for n00bs distances the center gathering of people that discovers it so addictive.

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